31st August - 30th November 2022 / Week 1 - 14
Alana Sofia Othman / 0353451 / Bachelor of Design (Hons) in Creative
Media
Advanced Typography
Advanced Typography
LINKS
Task 1:
Exercises
Task 2: Key Artwork & Collateral
Task 4: Final Compilation & Reflection
Final Submissions for Task 1: Exercise 1 - Typographic Systems
JPG's
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| Figure 1.3. Dilational System, Week1 (31st Aug - 7th Sept 2022) |
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| Figure 1.4. Random System, Week2 (7th - 14th Sept 2022) |
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| Figure 1.5. Grid System, Week2 (7th - 14th Sept 2022) |
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| Figure 1.6. Modular System, Week2 (7th - 14th Sept 2022) |
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| Figure 1.7. Transitional System, Week1 (31st Aug - 7th Sept 2022) |
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| Figure 1.8. Bilateral System, Week2 (7th - 14th Sept 2022) |
PDF's
Attachment 1.1. Typographic Posters Without Grids, Week1 - 2 (31st Aug - 14th
Sept 2022)
Attachment 1.2. Typographic Posters With Grids, Week1 - 2 (31st Aug -
14th Sept 2022)
Final Submissions for Task 1: Exercise 2 - Part 1: Type &
Play
JPG's
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| Figure 2.1. Cloud Letterforms, Week3 (14th - 21st Sept) |
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| Figure 2.2. Representational Image Application, Week3 (14th - 21st Sept) |
PDF's
Attachment 2.1. Cloud Letterforms, Week3 (14th - 21st Sept)
Final Submissions for Task 1: Exercise 2 - Part 2: Type & Image
JPG
Attachment 3.1. Renewal of Life, Week4 (21st - 28th Sept)
Final Submissions for Task 2: Part 1 - Key Artwork
JPG
Attachment 4.1. Logo Variations, Week7 (12th - 19th Oct 2022)
Final Submissions for Task 2: Part 2 - Collateral
Instagram Link: instagram.com/lanasofiana/
JPG's
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| Figure 5.1. Instagram Post 1, Week8 (19th - 26th Oct 2022) |
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| Figure 5.2. Instagram Post 2 - Collateral 1, Week8 (19th - 26th Oct 2022) |
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| Figure 5.3. Instagram Post 3, Week8 (19th - 26th Oct 2022) |
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| Figure 5.4. Instagram Post 4 - Collateral 2, Week8 (19th - 26th Oct 2022) |
Video 1.1. Instagram Post 5 - Animation, Week8 (19th - 26th Oct 2022)
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| Figure 5.5. Instagram Post 6 - Collateral 3, Week8 (19th - 26th Oct 2022) |
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| Figure 5.6. Instagram Post 7 - Carousel 1, Week8 (19th - 26th Oct 2022) |
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| Figure 5.7. Instagram Post 7 - Carousel 2, Week8 (19th - 26th Oct 2022) |
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| Figure 5.8. Instagram Post 7 - Carousel 3, Week8 (19th - 26th Oct 2022) |
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| Figure 5.9. Instagram Post 7 - Carousel 4, Week8 (19th - 26th Oct 2022) |
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| Figure 5.10. Instagram Post 7 - Carousel 5, Week8 (19th - 26th Oct 2022) |
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| Figure 5.11. Instagram Post 7 - Carousel 6, Week8 (19th - 26th Oct 2022) |
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| Figure 5.12. Instagram Post 7 - Carousel 7, Week8 (19th - 26th Oct 2022) |
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| Figure 5.13. Instagram Post 7 - Carousel 8, Week8 (19th - 26th Oct 2022) |
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| Figure 5.14. Instagram Post 8 - Collateral 4, Week8 (19th - 26th Oct 2022) |
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PDF's
Attachment 5.1. Instagram Posts - AI Work, Week8 - 9 (19th Oct - 2nd Nov
2022)
Attachment 5.2. Instagram Posts - PSD Work, Week8 - 9 (19th Oct - 2nd Nov
2022)
Final Submissions for Task 3: Type Exploration and Application
Final Font
Download it here: Cloud9
JPG's - Font Application
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| Figure 6.1. Magazine Cover Issue 01, Week12 (16th - 23rd Nov 2022) |
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| Figure 6.2. Magazine Cover Issue 02, Week12 (16th - 23rd Nov 2022) |
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| Figure 6.3. Magazine Cover Issue 03, Week12 (16th - 23rd Nov 2022) |
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| Figure 6.4. Magazine Cover Issue 04, Week12 (16th - 23rd Nov 2022) |
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| Figure 6.5. Magazine Article Spread 1, Week12 (16th - 23rd Nov 2022) |
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| Figure 6.6. Magazine Article Spread 2, Week12 (16th - 23rd Nov 2022) |
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| Figure 6.7. Magazine Merchandise - Tote Bag, Weekl2 (16th - 23rd Nov 2022) |
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| Figure 6.8. Magazine Merchandise - T Shirt, Weekl2 (16th - 23rd Nov 2022) |
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| Figure 6.9. Magazine Merchandise - Stickers, Weekl2 (16th - 23rd Nov 2022) |
PDF's - Font Application
Attachment 6.1. Magazine Covers & Articles - InDesign Work, Week12
(16th - 23rd Nov 2022)
Attachment 6.2. Magazine Merchandise Mockups - PSD Work, Week12 (16th -
23rd Nov 2022)
REFLECTION
Experience
I enjoyed this entire module as the assignments were interesting and fun
despite the tediousness that generally comes with typography. I have always
found typography a dull and dry subject but surprisngly, I even enjoyed the
lecture videos. Particularly Lecture Video 3 - Context & Creativity, which
is odd considering it was the longest video in the Lecture Playlist. I enjoyed
that we were encouraged to not always put so much focus on the Western's and
take in more of our Asian culture and history. The passion that was expressed
by the lecturer made this module all the more enjoyable for me, just as Emma
Stone said in La La Land, "People love what other people are passionate
about".
Observations
From Task 2 & 3, I began to realise that as a designer, I do tend to have
a style. People have always told me "You can tell it's your work because it's
very much your style", and I never quite understood what exactly they saw that
made "my style". However, during Task 2 & 3, when I reused some of my
older works because "they just fit", that's when I realised I do actually have
a style. I still have yet to figure out how to describe it, but I am finally
beginning to see it. Discovering who I am as a designer is definitely
something new I am looking forward to. Who knows, it may even help my internal
conflict of not knowing who I truly am as a person.
Findings
I believe I have grown more as a designer from this module compared to modules
of my previous semesters and even the 3 other modules I am taking this
semester. It is not to say that I have not learnt anything from my other
modules but Advanced Typography has definitely made a big impact in my journey
to become a designer. Although typography remains to be a part of design I
will always struggle with and have mixed feelings for, I do hope to
continously improve my typographic senses. This module has reminded me that I
need to keep more of an open mind in order to appreciate, learn and grow as a
person and especially as a designer.








































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